Keywords: mediatek
Mediatek, at the end of 2015 to 2016 by order of the revenue, mobile chip shipments and market share of high growth targets, although not to the company's gross margin and profit ability to make too many positive reviews, but penetrating, lift the xinjiang and do not break the strategy, for mediatek medium and long-term development, is still the best policy.
In the face of domestic demand in the first three months of the mainland in 2016 intelligent mobile phone market demand recovery in advance, and after the season 2, the new kind of intelligent mobile phone chip shipments, previous deferred delivery of wafer also is expected to start up the customer orders are in urgent need of quantity can, in the second quarter is expected to continue operating performance with triumph, three high goals in the first half of the year in 2016 progress has obvious advance, also let internal line has spare capacity, can set out to improve in the second half of the gross profit margin.
Mediatek published march revenue up to nt $21.337 billion, get rid of the shortage of earthquake in southern pressure, exceed expectations, breath a one-month history of the third record high company, only the fourth quarter of 2015 decreased about 9.4%, and was growing by more than 17.6% over the same period in 2015.
In mainland mediatek April order visibility have ready for the effect of blessing before the May Day golden week, coupled with the customer a new generation of 4 g smart phones will also have appeared in the second quarter sales, mediatek popular season 2 orders to the current status of the small not easy visibility 2 does make company revenue growth momentum, the market is expected to reach places 2 revenue will grow 15 ~ 20%, at 62 billion ~ 66 billion yuan, 4 g mobile phone chips will be shipped in more than 20 ~ 30%, challenge quarterly delivery record highs.
Actually high order by mediatek 2016 revenue, mobile phone chips and share growth target is not difficult to reach, after all, mediatek 2015 relief m&a obsidian peng, often have Wilson of science and technology, force and chow science and technology department of four sets of IC design company, revenue up slightly, in 2016, even though the term does not grow too, in revenue also is expected to increase by about 10%.
For intelligent mobile phone chips and market share continue to increase the target, the two sides is an organic whole, only if you want to new customers, new or old customers model proportion increase, the goal of degree is not high also, just mediatek did not reveal the internal growth target, if mobile chip shipments more than 20% growth target, the mediatek must, advanced mobile phone chips in the global market through Qualcomm, Qualcomm), at the same time in the middle and low order product line have to defend spreadtrum sudden bursts of slam.
Places from mediatek operating season 1, more than 20% growth target mobile chip shipments this year seem to have a good start, even in Helio X20, P20 success, high-end mobile phones in the Chinese domestic demand and export market began to show, then there's the 10/16 USES nanometer X25, x series, such as new high order mobile phone chips, high order 4 g chip product line in season 2 shipments and the prospects of performance contribution will also continue to rise, will let the three tenors goals help water, "fish fish effect of virtuous cycle of growth.
Three highs in 2016 mediatek target under the already available, the second half of the latest target for 2016, will be back on the chip's gross margin heavy product work on the improvement in the 40% mark.