Is the world's third-largest LCD display panel production areas in China, global market share of more than 20%. In 2015 in the liquid crystal display panel exports of $30.97 billion, down 2.6% year on year. In half a year in 2016, our country export $11.63 billion liquid crystal display panel, fell 18.7% year on year, a sharp decline, industry development faced with multiple difficulties. One is the industry overcapacity problem. Now our country has built and under construction has 21 production line, annual production capacity of 50 million square meters, in addition, huaxing boe optoelectronics, cec panda display board, such as giant still heavily in high generation LCD panel production line layout, industry as a whole a steady expansion. In high-end smartphones using low temperature polycrystalline silicon (LTPS) display board, for example, in 2015 China brand LTPS demand of mobile phone display board size of about 196 million pieces, and displayed in a samsung display (SDC), Japan (JDI), represented by the boe, deep tianma display board factory of LTPS supply scale of about 249 million pieces of mobile phone display board, overflow of supply and demand ratio is about 27%, 2016 supply growth of smaller than the demand scale of growth, but the supply and demand overflow ratio reached 10%. The second is product prices continue to fall. Mainstream 32 inches of liquid crystal display panel prices from $2015 at the beginning of the year 100 has been reduced to $52, fell nearly 50%. Affected by the display panel factory supply increases, since January this year more than 50 inches large TV display panel prices tumbled, 50 inches display board fell $5, 55 inch down $8, 65 inch higher decline of $10. Affected by falling prices, Beijing Oriental revenue of 48.624 billion yuan last year, up 32% from a year earlier, but the net profit is only 1.634 billion yuan, down 36.21% year-on-year.

Huaxing photoelectric in fiscal 2015 sales revenue rose only 0.36%, earnings fell 14.9% year on year. Manufacturer's demand of products, the status of the industry supply exceeds demand in the short term is difficult to improve, display board price decline To reverse, corporate profits fell sharply. 3 it is lack of upstream industries. By the end of 2015, investment in the display industry in China is close to 500 billion yuan, of which 400 billion yuan of above all is display board investment, upstream materials and equipment investment is less than 100 billion yuan. Upstream matching has become a "short board" of the liquid crystal industry development in our country, are essential for the production of liquid crystal display panel LCD materials, optical element, basic components and other related fields is still in its infancy. Polaroid, for example, polaroid in display board material cost occupies the proportion of 10% ~ 15%, but because 40% of key parts is still mainly by overseas production, its self-sufficiency rate of localization of less than 40%. Key materials and nuclear equipment has become a bottleneck restricting the development of liquid crystal display panel industry in China. The author suggested: one is to speed up the depth of the LCD display panel industry consolidation, dissolve excess capacity. The second is to strengthen the construction of industry chain synergy innovation mode, and guide the government funding and enterprise innovation and development to the upstream materials and equipment. Three is suggested that relevant enterprises increased technical reserves, coping with LCD technology upgrading.