For a long time, smartphone manufacturers (including apple, samsung, huawei, zte and meizu) did not dare to expect in the mobile terminal to achieve 4 k video, AR, and VR, because in the limited budget and power consumption in user experience a long enough period to realize such a function is clearly impossible task.

But in early June 2016, the architecture of ARM's new market A73 processor and Mali - G71 graphics processors obviously for the smartphone makers to see the new selling point and the direction.

ARM's executive vice President and products division President Pete Hutton said: "based on the architecture A73 and Mali - G71 smartphone will stand out in 2017, and will redefine a new generation of flagship smartphone product's selling point, because of their outstanding performance and lasting best state, energy efficiency and performance will be made on a smartphone experience 4 k video, AR, and VR become the daily experience of ordinary people."

"Smartphone the whole development history is a continuous evolution and the development of revolutionary history. For example, the evolution of photography camera performance out of the market has been basically put the digital cameras. Smart phones today email has also is the norm, the evolution of the next may be transceiver with big attachments, then gradually to lose the tablet. The evolution of AR and VR should also is a revolutionary direction." ARM's mobile market, the global marketing director James Bruce also said that "4 k video, AR, VR is a very strong demand for the performance of the system. Such as 4 k video requires support for 120 frames per second, support very low delay, can provide good immersion experience. But as a result of the power consumption of the mobile phone is limited by budget, heat dissipation planning and limited storage space three aspects, in order to realize the commercialization of 4 k video, AR, and VR is very difficult."

Based on the mobile phone of VR is currently on the market appear constantly, such as samsung Gear VR devices. We can see that with the increase of mobile processor power, it has been able to provide a better user experience, at the same time in the sensor of this technology is also in constant follow up, such a device in the power consumption is also have strict requirements, the need to control in less than 5 watts.

Based on the mobile phone of VR, also appear constantly, like samsung Gear VR devices. Can see that with the increase of mobile processor power, it has been able to provide a better user experience, at the same time in the sensor of this technology is also in constant follow up, such a device in the power consumption is also have strict requirements, the need to control in less than 5 watts.

ARM multimedia processor division graphics processor product manager Anand Patel said: "from our point of view, smartphone is actually more easily accepted by the customer product form, it is a good present form of VR. Apical have also been involved in this market."

Third party research data to predict, VR shipments will reach 56.8 million in 2018, scale, the market capacity for it probably could reach $2.3 billion in 2018. So the chances of VR is actually a whole industrial chain, from chip maker, or developers, distributors, all have their own opportunities in this product line.

Let's take a look at the latest 10 nm FinFET technology optimization of the Cortex - A73 and Mali - G71 exactly what are the excellent performance.

Since the Cortex - A73: minimal size, most energy-efficient ARMv8 big nucleus

Architecture (A73 mononuclear covers an area of less than 0.65 square millimeter, is still the smallest and most energy-efficient ARMv8 big nucleus. Compared with the previous generation architecture A72, power efficiency and sustained performance improvement of 30%.

Size and the improvement of the efficiency for the Cortex - A73 for ARM. Big LITTLE configuration has greater flexibility, can be extended in the SOC design personnel big nuclear cooperation with GPU and other IP. So far, there have been haisi semiconductors, such as Marvell and mediatek ten architecture - A73 authorized partners.

Mali - G71: ARM GPU qualitative leap in performance

Mali - G71 graphics processor (GPU) there is no doubt that will further promote the industry shipments first ARM Mali series development of GPU. New Mali - G71 GPU can make the next generation of high-end smartphones graphics performance increase 1.5 times, the power efficiency of 20%, and the performance is also increased by 40% per square mm.

ARM multimedia processor division graphics processor product manager Anand Patel said: "we recorded in 2015 there were 2015 Mali GPU based equipment shipment. Currently our Mali GPU market share in the DTV has exceeded 75%, more than 50% in the tablet, smart phone the more than 40%, so now Mali is the world's first shipments GPU products."

Mali - G71 effectively will increase to a maximum of 32 shader core, the equivalent of Mali - T880 twice, its performance far exceeds the current in the midrange laptops with discrete GPU. Mali - G71 GPU to fully support consistency, help to simplify the software development and promote efficiency, within the scope of the power consumption of the mobile device present perfectly illustrates the experience of VR and AR. Mali - G71 authorized partners include haisi, mediatek leading chip suppliers, such as samsung electronics.

Anand Patel said: "from a performance point of view, based on Mali - G71 shipment mobile device performance than mobile devices increased by 1.5 times in 2016. Now it is also our extended so far most of a product. Before T880 can only be extended to 16 nuclear, but G71 this product can be extended to 32 nuclear, so better able to face the new application scenarios."

Mali - G71, on the basis of the third generation of the GPU architecture Bifrost Bifrost based on the former two generations Utgard and the innovation of Midgard architecture technology, is the best choice of Vulkan and other industry standard API.

Epic cooperation platform technical director NiklasSmedberg said: "virtual reality is a generation of gaming industry one of the most important landmark technology, therefore, on all platforms (especially in the mobile platform), presents the absorbing experience of virtual reality, is the key to the industry continues to grow and progress."

Unity, chief marketing officer Clive Downie, said: "it is clear that as the global smart phone number has reached the PC 2 times, it has become the promotion of virtual reality game is the most important target market. The ARM VR with AR ecosystem in promoting mobile investment is quite smart, by providing efficient and high performance technology solutions, continued to lay's leadership in the mobile market, and expand the possibilities of the virtual world."

Partner evaluation of ARM kernel

Haisi Turing DiaoYanQiu business, deputy general manager, said: "when we design SOC while increasing the complexity of the performance and efficiency, must be fully considered. The ARM all CPU, GPU, and verify the CCI interconnect IP, enable it to operate in the cache consistency in the system better, which makes our team can shorten the design cycle, concentrate on the most intense application design calculation."

Marvell consumption and computing solutions business vice President Mark Montierth said: "the new architecture A73 allows us to continue to provide customers with first-class solutions, set a new benchmark in terms of functionality and performance. The Cortex - A73 for our Mochi application processor series offers high performance and efficient processor core."

Mediatek Rolly corporate vice President and wireless communication division general manager Chang said: "our clients are building high-end mobile experience, its demand for energy efficiency and performance is more than ever before. And the ARM of cooperation to ensure that our SoC design can give the next generation of mobile devices incomparable high-end experience."

Samsung processor r&d team, senior vice President of Jae Cheol Son said: "the next generation of high-end mobile devices experience will depend on the breakthrough of mobile VR and AR. Extensible Mali - G71 GPU will assist in samsung design team to deal with increasingly complex mobile VR and AR use cases."