SONY of Japan on June 29, hold the management policy, a warlock announced is developing based on the robot of artificial intelligence, and will start a business venture fund in July, the scale of 10 billion yen, ($100 million), the main investment in research and development of artificial intelligence technology and enterprises of the robot.

In 1999, SONY has launched the robot dog Aibo, but has suspended in 2006. Influenced by weak earnings, SONY to cut spending in 2014 to stop the relevant product after-sales service.

In announcing robot back into the market at the same time, SONY also announced to raise the game department of sales revenue forecast, is expected in the year to the end of March 2018, game business sales income will reach 1.8 trillion to 1.9 trillion yen (us $17.6 billion to $18.6 billion), higher than previously expected from 1.4 trillion to 1.6 trillion yen, margins from 5-6% increase to 8-10%.

Said hirai, chief executive of SONY, games and web service is the company the main driver of growth in the medium-term plan, virtual reality technology has brought opportunity. SONY PlayStation virtual reality helmet plan sale in October this year, $399, $599 below the main competitor OculusRift. The Topology of the institute of the latest report shows that SONY PlayStation virtual reality helmet shipments will reach 6 million units this year, 37% of the global virtual reality helmet market share.

SONY also announced fiscal 2017 mobile business sales revenue targets from 1 trillion to 1 trillion to 900 billion - 1.05 trillion yen yen and the profit margin from 3% to 3% down to 1.5% - 1.5%, equipment sales revenue target from 1.3 trillion - 1.5 trillion yen to 1 trillion - 1.5 trillion yen, profit margins from 10% to 10% down to 5% - 7%.