In recent months, a series of silicon valley technology giant ceos have a visit to China, now, Microsoft CEO satya, Della is here.

China as the world's second largest economy, by many companies as an important impetus to the growth of science and technology, although under the competition of regulatory issues and local companies, Chinese is not good to earn money.

Della's trip to Asia, the last stop is Beijing, before he went to India and Singapore. A spokesman told CNBC, CEO spoke in a developer activities, and with tsinghua university's school of management dean attended the symposium.

Microsoft CEO is visiting China for these three things!

In addition to attend public activities, in fact, come to China, is for the sake of these three events:

Attract developers

Microsoft Windows 10 -- the operating system can run on different platforms, from PC to HoloLens augmented reality helmet. Microsoft and China can in the so-called "Internet of things (IoT) field play an important role.

In a speech on Wednesday, said Della, not only the world manufacturing center, China will become "smart" behind it. Translated into vernacular is that China will not only make IoT products, will write a product of software programs.

In China, announced that the company will open an Azure IoT lab, but did not give any details. Azure, Microsoft's cloud platform, can support IoT devices, let the equipment can collect information, connecting the cloud and analyze information. Juniper research firm forecast that the number of global IoT devices will grow by 285%, from 2015 in 13.4 billion, to 2020 in 38.5 billion.

For manufacturing equipments are not interested in Microsoft, but hope that developers can be based on the cloud platform to build the application, so as to help them increase their income, and this area has been one of Microsoft's fastest growing business.

Apple and Facebook have conducted similar action in China, in one of the world's hottest technology center to attract developers in China, let them in your own application development platform.

Fix the regulatory

In 2014, China's industrial and commercial administration bureau carried out a survey on Microsoft, according to the company investigation is based on China's anti-monopoly law, investigation "Windows and Office software compatibility, bundling, document authentication issues related, and other potential problems,". Microsoft office and pass the inspection.

The survey also is in progress. A Microsoft spokesman did not say, will meet with your supervising officer on this issue, but a Reuters report that this is also in Microsoft CEO's trip.

If, meeting with officials also are nothing new. Last month, apple CEO cook met with China's Internet regulators. In march, Facebook CEO mark zuckerberg met with state propaganda department leaders.

Fix regulatory issues are important to technology companies, because this will pose threat to revenue.

"Some foreign governments, especially in China and other Asian countries, the monopoly law have relatively strict terms, have brought about some negative pressures on our intellectual property. As a result of these government monopoly law of time is not long, so it is difficult to forecast their execution behavior." In a filing with the securities and exchange commission report, and the company in the third quarter of fiscal year report in April, Microsoft wrote.

To promote the product

Little influence in the field of mobile, Microsoft has always been, Windows Phone only has a 2% market share in the global market. Company announced last week to cut 1850 jobs, most of them are located in the Finnish mobile department. Before this, mobile division has been cut by thousands of people.

Now, Microsoft's center is on the mobile platform and millions of other equipment, software and services to promote their products. Windows 10 last year, now is the key of the company. Company announced the alliance for a with millet, pre-installed on millet equipment Office and Microsoft software such as Skype.

Technology companies in the United States to promote products in China, in collaboration with local companies are usually a good idea. In December, Microsoft's cooperation with China electronics technology group to establish a joint venture, in government agencies and state-owned enterprise computer configuration Windows 10.