Facing the new international economic situation, our government proposed the "area" great idea. "Area" strategy, the domestic LED companies are bringing in the new market opportunities, to give full play to the green low carbon wisdom for the characteristics of the technology and productivity advantages, semiconductor lighting industry in China with science and technology cooperation of countries along the "area", cooperation, the implementation of huimin engineering capacity, creating "green low carbon to lead the way".
"Area" all the way along the route covered dozens of countries, billions of people, most countries for energy importers, energy conservation and emissions reduction requirements urgently, "One Belt And One Road" along the countries is becoming a domestic LED enterprises to export a new blue ocean. In order to help domestic enterprises to understand and promote the LED in the application of "area" countries, CSA Research recently launched the export LED all the way "area" series of reports of relevant countries, share authority data help domestic LED enterprises to accelerate the "going out". This series of previous respectively introduces the export markets such as India, Malaysia, Thailand, this period will share our export Indonesia LED lighting market profile.
Indonesia is the most populous country, rapid economic growth trend in recent years, is considered to be one of the most potential and dynamic market, however, due to the industry foundation is weak, the low level of science and technology, so a lot of industrial products rely on imports, and it is the lack of electric power of southeast Asia, as the electric power system investment increasing and the improvement of global environmental protection consciousness, environmental protection and energy saving lighting industry will be Indonesia. In 2015, the Indonesian government issued a series of preferential tax policies, among them, offering tax breaks for LED and other green investment industry.
CSA Research, according to data from 2012 to 2014, our country export Indonesia LED lighting products export growth, exports to $2014 in 117 million, the growth rate of 72.4%, in 2015, export growth slowing, exports to $120 million in 2015, from 2014, up 3.7% from a year earlier. In our country export destination countries ranked from 19 in 2014 fell to 22.
Analysis from the export quantity and the unit price, amount of China's exports to Indonesia to present higher price decreases. In 2015, the number of LED lighting products for our export Indonesia 64.71 million (a \ \ only sets), a 97.7% increase from the same period in 2014, and 2015 products unit price is $0.99 / a (a \ \ only sets), down 50.1% compared with the same period in 2014. As of December, 2015, the number of export Indonesia LED lighting products in China for 5.8 million (\ \ only sets), a year-on-year growth of 73.7% in December 2014, the unit price is $1.7 / a (a \ \ only sets), compared with 2014 fell 63.1% year-on-year in December.
From the point of the product type, our export Indonesia products not listed in the LED lighting product type is more, in 2015, our country export Indonesia not listed in the LED lighting products exports reached us $58.12 million from 2014, fell 5.4% year on year. Not listed among them 2015 lighting exports accounted for 47.7% of total exports, nearly half, from 2014, not stated lighting products exports fell 4.6%.
In has indicate the types of products, in 2015 our country export Indonesia LED lighting product export amount in the top five kinds of lamps and lanterns is: the ball bubble lamp, torch, shoot the light, street light and light bar. Its total export amount of $54.85 million, accounting for to indicate the product type to about 85.9% of total exports.
From analysis of export enterprises, in 2015 China's exports to Indonesia enterprise number for 931, export enterprises in 2014 rose 5.9% from a year or so. China's export enterprises to private enterprises in Indonesia as the main force, the number of companies accounted for about 77%. To Indonesia export enterprises in our country in 2015 than in 2014 there were 711 is new into the Indonesia market, export enterprises in 2014 compared with 659 companies in 2015 was withdrawn from the market, the new enterprise for Indonesia market is about 1.1 times that of the exit the market.
Product type and export enterprise cross analysis, our country export Indonesia LED lighting products in 2015, the ball bubble lamp exports of the highest corporate for xiamen sunlight resistant lighting co., LTD. Torch export enterprise's highest for quick communication equipment (dongguan) co., LTD., Shoot the lamp to export enterprise's highest for xiamen sea lighting co., LTD. Street lamp of the maximum amount of export enterprises for ge enterprise development (Shanghai) co., LTD and shenzhen huaxin tai electronic co., LTD.
From the export brand analysis, China's export brand in Indonesia with "no brand" and "default" two brands. In 2015, "no brand" and "default" two brands of exports of $43.68 million and $39.68 million respectively, its exports accounted for 35.8% and 35.8% respectively in 2015, the total accounted for about 68.3% of the total amount of exports.
Beyond a "no brand" and "default" after the two brands, has been listed in 2015 brand in the top five brands for PHILIPS, OSRAM, FEIT, HEMA and GE, its total exports was $34.12 million, its proportion is already listed brand to about 88.4% of total exports